Sweeten up sales with Otis Valentine's Day doughnut

Iconic American sweet bakery brand Otis has baked up a new Champagne & Strawberry doughnut for Valentine’s Day (rrp £1.95).

A rich fruit berry compote filling and a Champagne sparkle glaze finished with real strawberry pieces complement the Otis light and fluffy dough to create a real Valentine’s treat that will help retailers banish the January blues and beckon in the season of romance.

Perfect served on its own, on-the-go, or as part of an incremental deal alongside a hot drink; retailers can use the premium doughnut to drive serious profits in the lead up to Valentine’s Day and beyond.

Otis is part of the Aryzta Food Solutions family of brands. The company’s head of marketing, Paul Whitely said: “Nothing says Valentine’s like Champagne and strawberries, which is why this newly launched, premium doughnut will really hit the sweet spot with consumers in the mood for love. This time of year presents retailers with an opportunity to help their customers feel good by offering them something special.”

All doughnuts are supplied frozen, in cases of 36 and can be ready in just 90 minutes.

 

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